16 June 2026
Was this lady being too honest? 🫣🤪😂🫶
We showed our new packaging, thinking it was great, and a customer commented saying that she didn’t like it 😮
But really, that comment was exactly what we needed! Because honestly, we didn’t like it either 😅😂
We are trying to do something different in laundry, to reinvent an entire industry. Â
And the way that we designed that first packaging was actually to satisfy the way retail is currently done! But it just doesn’t nail what we are trying to do.
So, thank you!  🫶
We are sending you a free stain pen for giving us the push we needed,  and we’ve gone back to the drawing board 😂
Here’s a few shots of what we’re working on! I’ve labelled them A, B, and C so let us know which one you prefer, and we’ll make it happen!!
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1170 comments
Simone
I’m going against the grain and saying C. I actually think it’s nicer packaging and it tells you exactly what the product is
Elizabeth Anne Weston
I prefer C – it has clear information about what the product is for, and how to use it. I need that a my age!
Jasmine Rose
B is more eco friendly. However, A looks equally as good and is less likely to tear/damage in transit or when stored in your warehouse.
I vote A 🤩
Cheryl Wiltshire
B! At a push, C, purely because it has more info, but aesthetically I would buy B, but probably not the others.
Ellie Sutton
I like B. It’s very pretty and sleek, suits the brand perfectly
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