Hey guys it’s Ciara - I’m beginning to design new and amazing fragrances for 2025 and would love your feedback on the initial concept work! I’ve used the results from our last survey that over 4,000 people answered, so I hope you like the sound of these. And thank you if you took part!! We started this brand to bring something entirely new to the laundry industry, and I think these are pretty out there for laundry products. I’ve literally just finished making these concepts (22:30 right now). You know we love hearing what you think and getting your feedback before we develop them further. So if any of the concepts below are a huge no, or a huge yes, please comment on our blog or social post. Also, if theres anything that you think we absolutely NEED which we don’t have or that I didn’t pick up on in the Survey data, please let us know too. Thanks to everyone for their constant feedback and involvement, we love developing this brand with you!
1775 comments
Val Kane
4 , 5 , &6 please
Debbie A
2, 3 and 7 sound incredible! Yes, yes and yes!!!
Alison Augustus
Can’t wait! they all sound amazing!
James Burns
2, 6 & 7 sound heavenly – would love 7 as my first choice!!!!. Tom Ford Neroli was one of my first ever obsessions scent wise. A possible idea is there one you could take inspiration from, is Creed Virgin Island Water? Citrus/vanilla/coconut combined.
Andrea Rimmer
These concept fragrances look brilliant. The darker packaging and woodier notes will definitely appeal to males and complement fragrances they wear. My preferred scents are along the woodier notes too. As a mum of boys, I choose the laundry detergent and will be happy sending my boys off to Uni with a starter pack containing these fragrances. Please can we have samples of new products.
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