Hey guys it’s Ciara - I’m beginning to design new and amazing fragrances for 2025 and would love your feedback on the initial concept work! I’ve used the results from our last survey that over 4,000 people answered, so I hope you like the sound of these. And thank you if you took part!! We started this brand to bring something entirely new to the laundry industry, and I think these are pretty out there for laundry products. I’ve literally just finished making these concepts (22:30 right now). You know we love hearing what you think and getting your feedback before we develop them further. So if any of the concepts below are a huge no, or a huge yes, please comment on our blog or social post. Also, if theres anything that you think we absolutely NEED which we don’t have or that I didn’t pick up on in the Survey data, please let us know too. Thanks to everyone for their constant feedback and involvement, we love developing this brand with you!

1775 comments
Amanda Shepherdson
Definitely liking the sound of all these can’t wait for samples, just ordered the candy beach big hit with family 😊
Katie Jennings
Would love to try all of these, but country club & spa day appeal to me the most
🌳🧴
Can they be brought out as samples first?
Lisa
Board meeting sounds amazing, but the fragrance doesn’t match the name/imagery- seems like it would be more of a bohemian fragrance.
I would also definitely buy golden oud, and be intrigued by soft aura and under the stars – I’m really looking forward to finding my new favourite!
Marina Meliveo
I’m obsessed with ‘Myrrh-y Christmas’ so I hope ‘Golden Oud’ smells similar. It looks like it has all the ingredients to be my new favourite! Also Country Club looks amazing!!
Rodell Markham
Board Meeting and Counry Club, Hands down.
The market is missing these flavours. Plus they would add more unisex scents to your offering. #asktheinvestor
Leave a comment
This site is protected by hCaptcha and the hCaptcha Privacy Policy and Terms of Service apply.