Hey guys it’s Ciara - I’m beginning to design new and amazing fragrances for 2025 and would love your feedback on the initial concept work! I’ve used the results from our last survey that over 4,000 people answered, so I hope you like the sound of these. And thank you if you took part!! We started this brand to bring something entirely new to the laundry industry, and I think these are pretty out there for laundry products. I’ve literally just finished making these concepts (22:30 right now). You know we love hearing what you think and getting your feedback before we develop them further. So if any of the concepts below are a huge no, or a huge yes, please comment on our blog or social post. Also, if theres anything that you think we absolutely NEED which we don’t have or that I didn’t pick up on in the Survey data, please let us know too. Thanks to everyone for their constant feedback and involvement, we love developing this brand with you!
1775 comments
Savahnah
Big fan of the Golden Oud. I would love to perhaps see Frankincense and/or Myrrh perhaps involved with this scent also! ✨💚✨
Penny Correa
They all sound absolutely beautiful! Can’t wait x fabulous marketing as always!
Helen
I love the idea of Country Club, Soft Aura, Spa Day, Under the Stars and When life gives you lemons please bring out summer Fling again
Jennifer Waldron
Country club, Under the stars and Spa day sound great!!
I’ve tried your Aurora and Duvet day scents in the discovery pack, and just felt like the fragrances weren’t as impactful nor as powerful. I’m personally a fan of your limited edition scents that have really popped and date night and Bahama vibes will be the OG bases that I switch between, but something that lasts on bedsheets and towels (probably spa day/country club) will be wicked!
Gordon Marshall
Love it, love it, love it.
Board Meeting and Country Club sound amazing; when do you want my bank account details?
Golden Oud sounds like the cocktail I made with mixing Oud and Cocoa Butter Kisses… which was amazing.
You’re making an old man very happy. 👍🖤🩶💜
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