Was this lady being too honest? 🫣🤪😂🫶

16 June 2026

We showed our new packaging, thinking it was great, and a customer commented saying that she didn’t like it 😮

But really, that comment was exactly what we needed! Because honestly, we didn’t like it either 😅😂

We are trying to do something different in laundry, to reinvent an entire industry.

And the way that we designed that first packaging was actually to satisfy the way retail is currently done! But it just doesn’t nail what we are trying to do.

So, thank you! 🫶

We are sending you a free stain pen for giving us the push we needed, and we’ve gone back to the drawing board 😂

Here’s a few shots of what we’re working on! I’ve labelled them A, B, and C so let us know which one you prefer, and we’ll make it happen!!

871 comments

Rachel Jenkins

B for me, no reason just looks the best to me

June 17, 2026 at 5:07 am

Carla Bird

B… personal preference

June 17, 2026 at 4:34 am

linda pearson

B for me. Looks classy and reflects your brand

June 17, 2026 at 4:22 am

Anna

It’s C for me, for starters it’s easier to recycle than a box with a window. I think it also looks more professional and stronger, plus I need all the information I can get on products so the video link would be really useful.

June 17, 2026 at 4:03 am

Jessica Alderwick

I prefer packaging c from both a customer perspective and also as someone who has worked in retail for 20 years. It clearly shows the item, will be easy to display. Don’t do the window option, it leaves it wide open for easy theft!

June 17, 2026 at 3:41 am