What do you think of these?

Hey guys it’s Ciara - I’m beginning to design new and amazing fragrances for 2025 and would love your feedback on the initial concept work! I’ve used the results from our last survey that over 4,000 people answered, so I hope you like the sound of these. And thank you if you took part!! We started this brand to bring something entirely new to the laundry industry, and I think these are pretty out there for laundry products. I’ve literally just finished making these concepts (22:30 right now). You know we love hearing what you think and getting your feedback before we develop them further. So if any of the concepts below are a huge no, or a huge yes, please comment on our blog or social post. Also, if theres anything that you think we absolutely NEED which we don’t have or that I didn’t pick up on in the Survey data, please let us know too. Thanks to everyone for their constant feedback and involvement, we love developing this brand with you!

1775 comments

Dawn

I love 6 and 7 what about something with a rose or peony vibe ? I don’t think you need another oud . ❤️

January 14, 2025 at 8:36 am

Kerry Davies

Oh my goodness – I love the sound of all of these. But then, I do have ALL your fragrances and I do spend more time doing the laundry than I ever used to – the colours of the bottles all lined up on my (now) TWO shelves pique my creative inner child and playfully tease my senses. Nothing smells more lovely than my Wash House after a load washed and left to dry on the airer and my house now holds lots of little pockets of fragrance because of all the things I now HAVE to wash! Even my elderly mother smells amazing after she’s had a holiday with us and I’ve washed a few bits for her. One thing I WOULD REALLY LOVE is Myrrh – Y – Christmas to come back in a full bottle – call it something else if you like so we can have it all year! It’s beautiful!

January 14, 2025 at 8:34 am