16 June 2026
Was this lady being too honest? 🫣🤪😂🫶
We showed our new packaging, thinking it was great, and a customer commented saying that she didn’t like it 😮
But really, that comment was exactly what we needed! Because honestly, we didn’t like it either 😅😂
We are trying to do something different in laundry, to reinvent an entire industry.
And the way that we designed that first packaging was actually to satisfy the way retail is currently done! But it just doesn’t nail what we are trying to do.
So, thank you! 🫶
We are sending you a free stain pen for giving us the push we needed, and we’ve gone back to the drawing board 😂
Here’s a few shots of what we’re working on! I’ve labelled them A, B, and C so let us know which one you prefer, and we’ll make it happen!!
1178 commentaires
Jill Goulding
I like C, it looks a sturdy protective box, full of information and visually nice and clean looking. The others wouldn’t last very long on a retail shelf I fear.
Naomi
A all the way. B is not upmarket, it looks like the cheap plastic packaging tangle teezers and other hairbrushes come in that you end up fighting with and cutting yourself when trying to open! Any premium product (I used to manage high end beauty retail) does not show the product inside, but rather an image of it, if anything at all. I get the need for transparency, but maybe the QR code and an explanation on the back would suffice if you’re truly wanting premium.
Jan
C for me. 😃
Kajal MAHATMA
c is my preference
Phillipa Jones
C – it’s smart and you know what you are buying without having to open the packaging to get the info.Understand more cardboard but think important.
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