Elixir Update! đ
In 2024 an industry giant may have copied our product name that weâd shared since 2023 đ« ...So the question is, do we keep the name Elixir or switch it up.Â
As much as we love the name Elixir as it truly encapsulates this product, what are your thoughts on changing the name? Weâve come up with some options and weâd love to know which you like.
âąâ Â â Elixir
âąâ Â â â Scent Booster
âąâ Â â â Scent Boosting Drops
âąâ Â â â Scent Serum
âąâ Â â â Scent Drops
âąâ Â â â Fragrance Essence
Let us know in the comments below, which name you think works best! đ„ł
After 2.5 years of testing and development, the Elixirs are nearly ready! đ„° Weâve created a formula that we are so happy with and designed a format that the laundry industry has never seen before! đŻ Weâre so excited for you to try and love them as much as we do.
From sample sachets, frosted bottles with pumps to components you might find in your skincare routine, weâve tested all the packaging options for this product and when our final format arrived at T+A HQ we couldnât wait to show you them! đ
The colours are incredible and seeing them altogether makes us so excited to launch this product, adding these to your T+A collection is not only going to elevate your routine, but the aesthetic of where you do your laundry. đ«¶
Weâve got a few final text tweaks to make before we can press complete on this product but the wait is nearly over!!
The Elixirs (or maybe a new name) in all their amazing colours and scents will soon be yours. đ
Let us know which name you think we should go for!

1008 commentaires
Suzanne
I think Scent drops, it fits with the packaging and dosage. Serum is too skincare related, you wouldnât want any misunderstandingsđ€
Rachael Shearer
Either keep Elixir (you named it first ) or scent serum
Hannah Woolley
Love scent serum,
How does this work? Does it replace the conditioner or add in.the drum?
Yvonne Johnson
Fragrance drops
Sounds more exciting for a perfume product
Ann Scales
Hi T&A I love that you keep coming up with new ideas to revolutionise our laundry routine and I love the elixir description too. However I think SCENT SERUM rolls off the tongue and sounds better. Good luck with choosing!
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