Hey guys it’s Ciara 👋!! We’d love your input on these new packaging concepts.
The first ever packaging samples of our white and darks powder just arrived in the office!! 🥳 Our mission is to make every wash load something to look forward to, so as well as creating amazing fragrances with you, we also want to create a whole eco system of products that turns the biggest household chore into a ritual! As if it were a beauty routine 💜
These will be game-changers for stop your darks from fading, and whites from greying.
They’ll be an amazing addition to your laundry routine alongside High Maintenance - our all-colour stain remover! But we’d love your input on these questions to develop them further;
1. Back to Black box - black on black, or silver on black?
2. Tagline idea for Blanc Slate or Back to Black?
3. Should we change High Maintenance to holographic/multi-coloured print to show “all-colour” stain remover
We’d love to hear your opinion on how the packaging should look! We’re creating the formula for the powders so we’ll do some free testers for you guys to sample in the new year 🥰.. especially excited about the Darks powder!!! 🥳
266 comments
Luanne Helm
Silver on black
Love the holographic
Philip Seeley
LOVE LOVE LOVE 🖤 🤍
Definitely silver on black, much more easier to read.
Holographic sounds pretty cool 😎
Sam
Definitely silver on black, so much easier to read, and holographic for the High Maintenance for sure!
Fiona
Silver on black definitely. The black on black text is harder to read. I like the original high maintenance better as purple is my fav colour but blanc slate with the holographic writing fits in with the rest of the branding better.
Jane Rudd
1) silver on Black
3) High maintenance yes to a holographic
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