We’re drawing a Blanc… literally. 😅

We’re drawing a Blanc… literally. 😅

Last month we showed you some new ideas regarding the expansion of our fabric care range! We introduced you to our two brand new product ideas: a Whitening Powder (Blanc Slate) and a Darkening Powder (Back to Black). Your response was AMAZING, so we've decided to move full steam with product development! 🥳

But... we're stuck on something important...the name for the Whitening Powder!

Half of the team LOVES the name Blanc Slate, but they other half thinks it sounds more like a stain remover than a Whitening powder. We're drawing a Blanc! 😉


So what do you think? Should we stick with Blanc Slate, or do you have an even better name in mind? Let us know what you think! We'd love to hear from you.💜

1027 comments

Rhoda MacPherson

Rhoda MacPherson

I vote for ‘Illuminate!’ for brightening and ‘back to black’ for the darkening powder. Excited for both!

Mrs S MillsAirey

Mrs S MillsAirey

Clean Fraiche
Bright whites
Fancy pants
Crystal clean
Sudsy McSudsface ;D

Lynne Bush

Lynne Bush

How about Blanc de Blanc?

David Emberton

David Emberton

Got a few….
Luminite
Brightaura
Glow whisper
Radiant dust

Anjeli Melwaney

Anjeli Melwaney

LOVE blanc slate but if you wanna be more direct then all white everything makes more sense

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