16 June 2026
Was this lady being too honest? 🫣🤪😂🫶
We showed our new packaging, thinking it was great, and a customer commented saying that she didn’t like it 😮
But really, that comment was exactly what we needed! Because honestly, we didn’t like it either 😅😂
We are trying to do something different in laundry, to reinvent an entire industry.
And the way that we designed that first packaging was actually to satisfy the way retail is currently done! But it just doesn’t nail what we are trying to do.
So, thank you! 🫶
We are sending you a free stain pen for giving us the push we needed, and we’ve gone back to the drawing board 😂
Here’s a few shots of what we’re working on! I’ve labelled them A, B, and C so let us know which one you prefer, and we’ll make it happen!!






1178 comments
Jim Cleaver-Hardcastle
B
Simple and says it all
Zoe Williams
B
Zoe
I would have said B but I think in shops you will get people try to steal it and just usual breakages etc so for this reason A.
Elisabeth Bluck
I prefer the packaging as it is. Really don’t like B, sorry
Liz Edwards
B – I love the fact that is has a lipstick feel and looks good in a handbag.
Great product
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