Hey guys it’s Ciara 👋!! We’d love your input on these new packaging concepts.
The first ever packaging samples of our white and darks powder just arrived in the office!! 🥳 Our mission is to make every wash load something to look forward to, so as well as creating amazing fragrances with you, we also want to create a whole eco system of products that turns the biggest household chore into a ritual! As if it were a beauty routine 💜
These will be game-changers for stop your darks from fading, and whites from greying.
They’ll be an amazing addition to your laundry routine alongside High Maintenance - our all-colour stain remover! But we’d love your input on these questions to develop them further;
1. Back to Black box - black on black, or silver on black?
2. Tagline idea for Blanc Slate or Back to Black?
3. Should we change High Maintenance to holographic/multi-coloured print to show “all-colour” stain remover
We’d love to hear your opinion on how the packaging should look! We’re creating the formula for the powders so we’ll do some free testers for you guys to sample in the new year 🥰.. especially excited about the Darks powder!!! 🥳
266 comments
Dee Alexander
I like silver on black or holographic
April
1. Silver on black for SURE!
3. Loveee the holographic
Vic Sugden-Maart
1. Definitely silver on black for ease.
2. Back to Blanc / start afresh with Blanc Slate
3. Holographic sounds perfect!
Jackie Unsworth
Silver on black and holographic for the whites one
Shital
1. Silver on black
2. Back to black
3. Holographic would add a lovely touch!
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