Elixir Update! 😍
In 2024 an industry giant may have copied our product name that we’d shared since 2023 🫠...So the question is, do we keep the name Elixir or switch it up.
As much as we love the name Elixir as it truly encapsulates this product, what are your thoughts on changing the name? We’ve come up with some options and we’d love to know which you like.
• Elixir
• Scent Booster
• Scent Boosting Drops
• Scent Serum
• Scent Drops
• Fragrance Essence
Let us know in the comments below, which name you think works best! 🥳
After 2.5 years of testing and development, the Elixirs are nearly ready! 🥰 We’ve created a formula that we are so happy with and designed a format that the laundry industry has never seen before! 😯 We’re so excited for you to try and love them as much as we do.
From sample sachets, frosted bottles with pumps to components you might find in your skincare routine, we’ve tested all the packaging options for this product and when our final format arrived at T+A HQ we couldn’t wait to show you them! 😍
The colours are incredible and seeing them altogether makes us so excited to launch this product, adding these to your T+A collection is not only going to elevate your routine, but the aesthetic of where you do your laundry. 🫶
We’ve got a few final text tweaks to make before we can press complete on this product but the wait is nearly over!!
The Elixirs (or maybe a new name) in all their amazing colours and scents will soon be yours. 💜
Let us know which name you think we should go for!
1008 comments
Catherine H
Love scent serum
Ceri Graham
Scent Boosting Drops – explains exactly what they are.
Serum makes me think it may not be suitable fir delicates or sensitive skin.
Charlotte
Scent booster is already really recognisable to another well known brand.
I had to google Elixir to find out what brand could have copied you and I honestly don’t think they have strongly enough claimed elixir so it’s your for the taking.
Don’t do scent booster though else you’ll look the copy cats.
Scent serum sounds like something you might put on your body.
Someone else suggest Laundry serum which I don’t think is a bad idea. Whoever Elixir is a lot sexier to brand.
Keep with Elixir and claim the name for yourself. Don’t worry about the other brand, like I say I had to google it!
Laura Redersdorf
Essence de Parfum Drops/Aroma de Parfum drops
Karen Dineen
Could you call them by each scent? Icing Drops, Summer Drops, Celestial Drops, Oud Drops, Date Night Drops etc. That way, you’re using your own scent names and will still be unique!
Put me down for 2x Icing Drops and 2x Summer Drops!!
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