Hey guys it’s Ciara - I’m beginning to design new and amazing fragrances for 2025 and would love your feedback on the initial concept work! I’ve used the results from our last survey that over 4,000 people answered, so I hope you like the sound of these. And thank you if you took part!! We started this brand to bring something entirely new to the laundry industry, and I think these are pretty out there for laundry products. I’ve literally just finished making these concepts (22:30 right now). You know we love hearing what you think and getting your feedback before we develop them further. So if any of the concepts below are a huge no, or a huge yes, please comment on our blog or social post. Also, if theres anything that you think we absolutely NEED which we don’t have or that I didn’t pick up on in the Survey data, please let us know too. Thanks to everyone for their constant feedback and involvement, we love developing this brand with you!
1774 comments
Ian Webb-Austin
Love the sound of them
And the names are perfect
Amaryllis Corke
Wow! These sound amazing. I wear La Vie Est Belle so I would definitely try Aura as a first choice. Could you send concept samples out for people to try? Sometimes you just don’t know which your favourites will be until you smell them! If I had to choose only 3 to try it would be 1, 4 and 7.
Liz Masson
I like the sound of all of the new ones, I have tried mist of the fragrances and have mot been disappointed. Looking forward to trying all the new ones. Especially golden outd, spa day, golden aura, ,under the stars. 😀😀😀😀
Christine Jones
Love the sound of all of these. Think you’ve succeeded in creating something for everyone. Particularly like the notes in 1,2 and 5.
Mrs antonietta foster
No. 5 & 6 sound amazing
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