Hey guys it’s Ciara - I’m beginning to design new and amazing fragrances for 2025 and would love your feedback on the initial concept work! I’ve used the results from our last survey that over 4,000 people answered, so I hope you like the sound of these. And thank you if you took part!! We started this brand to bring something entirely new to the laundry industry, and I think these are pretty out there for laundry products. I’ve literally just finished making these concepts (22:30 right now). You know we love hearing what you think and getting your feedback before we develop them further. So if any of the concepts below are a huge no, or a huge yes, please comment on our blog or social post. Also, if theres anything that you think we absolutely NEED which we don’t have or that I didn’t pick up on in the Survey data, please let us know too. Thanks to everyone for their constant feedback and involvement, we love developing this brand with you!

1775 comments
Celina Mann
ONLY IF we get sample sizes to try first. Because I can’t afford them all but want to try THEM ALL!!
Sally Page
I love the sound of 3, 4 and especially 7 🌟
Colette
2,3,4,6 and 7 I would love to try as they have some of my favourite perfumes. Can’t wait to try
Richard
So glad you’re considering more manly scents!! Men have to buy and use laundry products too! So why not go after the 50% of the users that are sadly overlooked on the high street!!! I use your Odyssey product and love it. So big its a big YES to 1.Board Meeting and 5.Golden Oud more manly fragrances !!!!
Missi
Love the ideas! I think some vanilla creamy notes would be very comforting as well for men snd women!
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