Elixir Update! 🥳

Elixir Update! 🥳

Elixir Update! 😍

In 2024 an industry giant may have copied our product name that we’d shared since 2023 🫠...So the question is, do we keep the name Elixir or switch it up. 

As much as we love the name Elixir as it truly encapsulates this product, what are your thoughts on changing the name? We’ve come up with some options and we’d love to know which you like.

•⁠  ⁠Elixir
•⁠  ⁠⁠Scent Booster
•⁠  ⁠⁠Scent Boosting Drops
•⁠  ⁠⁠Scent Serum
•⁠  ⁠⁠Scent Drops
•⁠  ⁠⁠Fragrance Essence

Let us know in the comments below, which name you think works best! 🥳

After 2.5 years of testing and development, the Elixirs are nearly ready! 🥰 We’ve created a formula that we are so happy with and designed a format that the laundry industry has never seen before! 😯 We’re so excited for you to try and love them as much as we do.

From sample sachets, frosted bottles with pumps to components you might find in your skincare routine, we’ve tested all the packaging options for this product and when our final format arrived at T+A HQ we couldn’t wait to show you them! 😍

The colours are incredible and seeing them altogether makes us so excited to launch this product, adding these to your T+A collection is not only going to elevate your routine, but the aesthetic of where you do your laundry. 🫶

We’ve got a few final text tweaks to make before we can press complete on this product but the wait is nearly over!!

The Elixirs (or maybe a new name) in all their amazing colours and scents will soon be yours. 💜

Let us know which name you think we should go for!

1008 Kommentare

Simon Austin

Simon Austin

My I suggest a couple of new combos for the name they are Scent Boosting Serum or even Scent Boosting Elixir

Gail ODownie

Gail ODownie

I like Elixir Scent Booster. It sounds more practical.
I love all your products especially as we have a new baby in the family and my granddaughter says smell this baby blanket its gorgeous. (I gave her the Little Miracle collection).
I’m looking forward to trying more of your lovely products – wash day blues are no more.

Rachel Agourakis

Rachel Agourakis

Essence

Gary Sleigh

Gary Sleigh

As you have had the name Elixir since 2023, then I would stick with it as after nearly 3yrs it is synonymous with it, regardless of peoples comments of saying it doesn’t say what it’s “about”, 3yrs of “comments” gives that knowledge. And why should an industry giant take the name because their a “giant”. But using a comment from someone else, there could be legal wrangles and cost, so therefore make sure you have ALL the evidence to support your claim of ownership with dates, product name comments, internet proof etc. If you have it that stick with it , prove it, show it, fight it. In comparison you may be smaller, but you have something they don’t have and not chemicals but fresher and clean smelling with a distinct individual fragrance.

Valerie

Valerie

Scent booster. Keep it simple

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