Not every scent makes it out of the Laundry Lab 😂
Some were beautiful but didn’t quite feel like us. Some were almost there… but just needed more work. And some we still secretly love 🫣
Here are 5 scents that never made it into the Tallow + Ash range - and why:
1. Honey, I'm Home 🍯
A beautiful honey scent... but it felt a little too homey. We had a much bigger vision for a honey fragrance, and knew there was more we wanted to do with it. 
2. Apple Of My Eye 🍂
A warm, beautiful twist on Little Miracle, created especially for autumn. But when we tested it, we realised we loved that gorgeous newborn scent so much that we didn’t want to mess with it.
3. Morning Person 🥒
Crisp cucumber, fresh mint and that just-showered, energised feeling of an early morning. We thought it would be perfect for gymwear and towels and brining that fresh feeling into your everyday… but it never quite made the cut.
4. Banana Bread 🍌
Warm, sweet and ridiculously cosy. Basically the smell of a slow morning with banana bread baking in the oven. We loved it… but we weren't quite sure where it fit in the range.
5. Strawberry Matcha 🍓🍵
We really wanted this one to work. We loved the scent, but it just didn’t have enough impact once it was on the laundry.
And that’s probably the biggest lesson from creating fragrances: If it doesn't smell amazing on your clothes, it doesn't make the cut.
We'd rather keep experimenting until we create something we're genuinely obsessed with 💜
Which one would you have wanted us to launch? 👀
354 Kommentare
Florence C
I think it was the right call on all of these!
I bet some of them were yummy scents, but they feel a bit twee compared to the sophistication of Oud or Odyssey.
For me, the more gourmand fragrances are a fun novelty but never seem to make it to my regular laundry rotation. Kinda surprising as I love gourmand perfumes!
Claire McGrath
I loved country club it smelt expensive and lasted well on clothes, I’m struggling with finding one I truly love at the minute. I want my clothes to smell good with a long lasting scent and I’m not getting that at the minute sadly. 😣
Janine
I’d love to try the morning person’ if it’s ever produced
Beth
Morning Person – please keep experimenting with this fragrance – it sounds unlike all your other products.
Elisabeth Abell
I’ve tried lots but today, Duvet Day has literally changed my life!!!! Insanely good!!
I’m never quite sure how well it actually cleans so only use it on very lightly soiled laundry. Otherwise I stick with the serious ( Bio ) stuff for towels and bed linens. Perhaps show some proof it’s more than just beautiful packaging and lovely scents???
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