Not every scent makes it out of the Laundry Lab 😂
Some were beautiful but didn’t quite feel like us. Some were almost there… but just needed more work. And some we still secretly love 🫣
Here are 5 scents that never made it into the Tallow + Ash range - and why:
1. Honey, I'm Home 🍯
A beautiful honey scent... but it felt a little too homey. We had a much bigger vision for a honey fragrance, and knew there was more we wanted to do with it. 
2. Apple Of My Eye 🍂
A warm, beautiful twist on Little Miracle, created especially for autumn. But when we tested it, we realised we loved that gorgeous newborn scent so much that we didn’t want to mess with it.
3. Morning Person 🥒
Crisp cucumber, fresh mint and that just-showered, energised feeling of an early morning. We thought it would be perfect for gymwear and towels and brining that fresh feeling into your everyday… but it never quite made the cut.
4. Banana Bread 🍌
Warm, sweet and ridiculously cosy. Basically the smell of a slow morning with banana bread baking in the oven. We loved it… but we weren't quite sure where it fit in the range.
5. Strawberry Matcha 🍓🍵
We really wanted this one to work. We loved the scent, but it just didn’t have enough impact once it was on the laundry.
And that’s probably the biggest lesson from creating fragrances: If it doesn't smell amazing on your clothes, it doesn't make the cut.
We'd rather keep experimenting until we create something we're genuinely obsessed with 💜
Which one would you have wanted us to launch? 👀

353 Kommentare
Kellie-Ann Lawson
Something with Shea butter and maybe vanilla and or coconut!
Iva
Morning Person :)
Sam
Morning Person sounds amazing, that’s one I would love to try! 🥒🍵 my favourites are duvet day for bedding and towels, summer fling in the summer time, fresh pistachio for day to day and icing on the cake for everything! 🎂 also love the candle and hope you make these as mine is half way and would love more!! ❤️
jesse malone
Morning Person sounds perfect for gymwear, towels, bath robes, tea towels.
The Gap brought out a Cut Grass fragrance in the 90’s and it’s still going strong in the US – would be a lovely scent. Celestial has become an absolute firm favourite of mine – my teenager is quite fussy about smells but absolutely insists on me using it! Only one bottle left and so wish you had done a scent spray with it- if it comes back am definitely buying a bundle of it! Cocoa kisses and Golden Oud are next in line but would’ve definitely tried the Cucumber and Mint.
Hayley Allen
Agree with someone else above. Country Club was a fab fragrance. I only use Duvet Day and Odyssey currently as the rest are too wishy washy and don’t stay on the laundry. They’re nice but just not strong enough.
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