We’re drawing a Blanc… literally. 😅

We’re drawing a Blanc… literally. 😅

Last month we showed you some new ideas regarding the expansion of our fabric care range! We introduced you to our two brand new product ideas: a Whitening Powder (Blanc Slate) and a Darkening Powder (Back to Black). Your response was AMAZING, so we've decided to move full steam with product development! 🥳

But... we're stuck on something important...the name for the Whitening Powder!

Half of the team LOVES the name Blanc Slate, but they other half thinks it sounds more like a stain remover than a Whitening powder. We're drawing a Blanc! 😉


So what do you think? Should we stick with Blanc Slate, or do you have an even better name in mind? Let us know what you think! We'd love to hear from you.💜

1027 comments

Gemma

Gemma

Slate Blanc
Whiter whites

Bridget

Bridget

Whitening whisper.
Suggests a whitener and whisper sounds like no harsh damage and soft as a breeze sunny evening

Isabella Oakley

Isabella Oakley

Blanc my memory

Katie Peters

Katie Peters

White lines (don’t blow away)
I’m sure you know the song

Gemma

Gemma

Glacier

❄️

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