Last month we showed you some new ideas regarding the expansion of our fabric care range! We introduced you to our two brand new product ideas: a Whitening Powder (Blanc Slate) and a Darkening Powder (Back to Black). Your response was AMAZING, so we've decided to move full steam with product development! 🥳
But... we're stuck on something important...the name for the Whitening Powder!
Half of the team LOVES the name Blanc Slate, but they other half thinks it sounds more like a stain remover than a Whitening powder. We're drawing a Blanc! 😉
So what do you think? Should we stick with Blanc Slate, or do you have an even better name in mind? Let us know what you think! We'd love to hear from you.💜
1027 comments
Susie Clarke
Moonlight
Moonbeam
Magic Moon Dust
Terry Law
White lighting
Katherine Lea
It will be all white on the night
Emma Isted-Hicks
These are too long but something like this:
‘Look on the bright side’
‘Look on the white side’
‘The white side of life’
My husband said ‘Wishful Whites’ or ‘White Wonder’
Antonia
Ooh I like Jobey’s suggestion of ‘a whiter shade of pale’, that’s super clever and would definitely work really well!
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