We’re drawing a Blanc… literally. 😅

We’re drawing a Blanc… literally. 😅

Last month we showed you some new ideas regarding the expansion of our fabric care range! We introduced you to our two brand new product ideas: a Whitening Powder (Blanc Slate) and a Darkening Powder (Back to Black). Your response was AMAZING, so we've decided to move full steam with product development! 🥳

But... we're stuck on something important...the name for the Whitening Powder!

Half of the team LOVES the name Blanc Slate, but they other half thinks it sounds more like a stain remover than a Whitening powder. We're drawing a Blanc! 😉


So what do you think? Should we stick with Blanc Slate, or do you have an even better name in mind? Let us know what you think! We'd love to hear from you.💜

1027 comments

Louise Ayley

Louise Ayley

Back to blanc makes sense to me

Lee Berry

Lee Berry

I’m liking the Blanc. But think it should be Back to Blanc. 🤍 & Dark Matter 🖤. Both say they care for the product rather than sounding like stain removal. Thank you for listening 💜

Vanessa

Vanessa

I agree with the half who think blanc slate sounds like a stain remover… loving the idea in the comment below of calling it back to blanc!

Sophie F

Sophie F

Glow Girl
Blankety Blanc
Snow White
So fresh and so white!
Pearly Whites
Power Powder
Blanc Poudre

Liza Thorn

Liza Thorn

Not 100% in Blanc Slate

But here’s a few ideas:

Bright White or White Bright
Crystal Clean
WonderWhites
White Wizard
White Power Powder

And one for the fun-bin:
Dirty Little Secret 🤫

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