16 June 2026
Was this lady being too honest? 🫣🤪😂🫶
We showed our new packaging, thinking it was great, and a customer commented saying that she didn’t like it 😮
But really, that comment was exactly what we needed! Because honestly, we didn’t like it either 😅😂
We are trying to do something different in laundry, to reinvent an entire industry.
And the way that we designed that first packaging was actually to satisfy the way retail is currently done! But it just doesn’t nail what we are trying to do.
So, thank you! 🫶
We are sending you a free stain pen for giving us the push we needed, and we’ve gone back to the drawing board 😂
Here’s a few shots of what we’re working on! I’ve labelled them A, B, and C so let us know which one you prefer, and we’ll make it happen!!
1178 comments
Louise Walker
B looks best. Prefer packaging that isn’t all white.
Tracy Perez Abreu
C for me 💜
Emma Proctor
C
Janet Matthews
I like C. Shows all the information at a glance. QR code easy to spot and use from the shelf.
Sarah
I really struggle to remove the used pen from the silver case, to the point where l’ve given up (l’ve watched the video) so now l have a silver case with a used up filling and l’m using the refill without a case. Any tips would be greatly received, because the stain remover is brilliant ⭐️⭐️⭐️⭐️⭐️
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