Hey guys it’s Ciara 👋!! We’d love your input on these new packaging concepts.
The first ever packaging samples of our white and darks powder just arrived in the office!! 🥳 Our mission is to make every wash load something to look forward to, so as well as creating amazing fragrances with you, we also want to create a whole eco system of products that turns the biggest household chore into a ritual! As if it were a beauty routine 💜
These will be game-changers for stop your darks from fading, and whites from greying.
They’ll be an amazing addition to your laundry routine alongside High Maintenance - our all-colour stain remover! But we’d love your input on these questions to develop them further;
1. Back to Black box - black on black, or silver on black?
2. Tagline idea for Blanc Slate or Back to Black?
3. Should we change High Maintenance to holographic/multi-coloured print to show “all-colour” stain remover
We’d love to hear your opinion on how the packaging should look! We’re creating the formula for the powders so we’ll do some free testers for you guys to sample in the new year 🥰.. especially excited about the Darks powder!!! 🥳
266 comments
Jackie de Broise
1. Silver on black. Easier to read and very classy!
2.Taglines
Blanc Slate – A whiter shade of pale
Back to Black – Why fade to grey?
3.Holographic. Why, because I like shiny things!!!
KTB
Taglines…
Black:
Return to the Dark side
White:
Restore the Glow
Gayle Whelan
Definitely silver on black and the silver on white for sure to carry the theme. Holographic is good for the all colours one. They look very stylish!
Kim
I can’t read black on black so think silver looks better and definitely draw attention to the fact that it’s all colour stain remover
John v
1. silver on black – is more easy to read and therefore more accessible
3. Should we change High Maintenance to holographic/multi-coloured print to show “all-colour” stain remover – yes
Leave a comment
This site is protected by hCaptcha and the hCaptcha Privacy Policy and Terms of Service apply.