Hey guys it’s Ciara 👋!! We’d love your input on these new packaging concepts.
The first ever packaging samples of our white and darks powder just arrived in the office!! 🥳 Our mission is to make every wash load something to look forward to, so as well as creating amazing fragrances with you, we also want to create a whole eco system of products that turns the biggest household chore into a ritual! As if it were a beauty routine 💜
These will be game-changers for stop your darks from fading, and whites from greying.
They’ll be an amazing addition to your laundry routine alongside High Maintenance - our all-colour stain remover! But we’d love your input on these questions to develop them further;
1. Back to Black box - black on black, or silver on black?
2. Tagline idea for Blanc Slate or Back to Black?
3. Should we change High Maintenance to holographic/multi-coloured print to show “all-colour” stain remover
We’d love to hear your opinion on how the packaging should look! We’re creating the formula for the powders so we’ll do some free testers for you guys to sample in the new year 🥰.. especially excited about the Darks powder!!! 🥳
266 comments
Clare woollard
They look stunning Ciara 💜
*Definitely no 2 with the back to black.
It’s classy, perfect colours, design!
*100% Holographic for the High maintenance
Samantha Patterson
1 definitely silver on black
2 don’t be faded be fabulous
3 definitely holographic 💜
Jennifer Dawson
1. Definitely silver on black. Like others said it’ll match the other powders in the range and is easier to read.
2.white bright like a diamond 💍 or Grey to slay! (snow/sleigh/white)
3. Yes to holographic so they all match.
Alison
Definately silver on black for back to black get your darkness back and i feel holographic would look great and say multicoloured
Rhiannon Armstrong
I love the high maintenance leave as is.
Silver in black as black on black is far too hard to read.
Dont like Blanc slate it doesn’t give the impact of a powerful white powder
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