A new laundry palette 🤎

A new laundry palette 🤎

23 January 2024 

To get involved in the development conversations, follow our Instagram page!

 

The laundry industry is filled with brightly coloured bottles. We love the idea of bringing neutral colours that match your home aesthetic. It’s unconventional, but we think it makes so much more sense.

A couple of weeks ago we showed you a fragrance concept called ‘Cocoa Butter Kisses’. As well as bringing completely new fragrances to the laundry industry, we also want to bring entirely new designs and colour palettes. This is probably the first brown bottle in laundry ever conceptualised! Let us know what you think of the concept bottles below, and we’ll put everyone's fave into production right away!

 

 

 

 

 

 

370 comments

Nic

Nic

Has to be number 2! Cannot wait for this to launch

Sally

Sally

Has to be white. Whether you realise it or not, your subconscious will always associate brown in this context with poop. Not a nice link to your product.

Kristy Crellin

Kristy Crellin

Absolutely needs to be number 2

Anna

Anna

I really like #5 👏

Claire Hazard

Claire Hazard

Both 1 & 2 🤎

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