A new laundry palette 🤎

A new laundry palette 🤎

23 January 2024 

To get involved in the development conversations, follow our Instagram page!

 

The laundry industry is filled with brightly coloured bottles. We love the idea of bringing neutral colours that match your home aesthetic. It’s unconventional, but we think it makes so much more sense.

A couple of weeks ago we showed you a fragrance concept called ‘Cocoa Butter Kisses’. As well as bringing completely new fragrances to the laundry industry, we also want to bring entirely new designs and colour palettes. This is probably the first brown bottle in laundry ever conceptualised! Let us know what you think of the concept bottles below, and we’ll put everyone's fave into production right away!

 

 

 

 

 

 

370 comments

Mrs H

Mrs H

Bottle 3 but please stop with the ‘girlie names’. You need to attract all buyers and flowery names do not match the classic bottle shape. Fresh zingy zesty smells would be good & please bring out unscented!

Aaron O

Aaron O

Number 2 is cleaner looking.

Karen Jamieson

Karen Jamieson

Number 2 for me 🤎

Halima Crabtree

Halima Crabtree

The white is very chic and my second choice is brown

Albie

Albie

Number 2, but only if the bottle function has been improved as the current ones leak

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