A new laundry palette 🤎

A new laundry palette 🤎

23 January 2024 

To get involved in the development conversations, follow our Instagram page!

 

The laundry industry is filled with brightly coloured bottles. We love the idea of bringing neutral colours that match your home aesthetic. It’s unconventional, but we think it makes so much more sense.

A couple of weeks ago we showed you a fragrance concept called ‘Cocoa Butter Kisses’. As well as bringing completely new fragrances to the laundry industry, we also want to bring entirely new designs and colour palettes. This is probably the first brown bottle in laundry ever conceptualised! Let us know what you think of the concept bottles below, and we’ll put everyone's fave into production right away!

 

 

 

 

 

 

370 comments

Jo

Jo

Definitely no 2

Melissa

Melissa

I think for the cocoa butter kisses fragrance it has to be No 1 (dark brown with caramel print). This reflects the perfume well I think.
In future, please use the white version for another fragrance. I love this design.

David Sealy

David Sealy

I love anything with Coco butter it’s nourishing and comforting, I like number 2 beige bottle As I feel this matches the mood.

Sha

Sha

Prefer no 4 it looks softer yet classy.

Rebecca Campbell

Rebecca Campbell

1or 2

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