Look what just arrived!!

Back in January we showed you guys some concepts we’d been working on for new amazing Laundry Shampoo + Conditioner fragrances.

They were pretty out there for laundry products! But you were so excited for something bold, elevated and totally different for your wash loads. So, we’ve been developing your favourites behind the scenes and this week, the first sample bottles landed. Obviously, we couldn’t not sneak out a preview!! 🥳🤭

A few things have evolved since you last saw them. Board Meeting had a lot of feedback around the name. So we decided to strip that one back to it’s core note - Santal (which is French for Sandalwood)! And design the bottle colours around a neutral, woody and clean aesthetic. 🪵

We’ll be keeping you closely in the loop as things progress and let you know as soon as these are ready for you to test. If you missed the original post - I’ve popped the moodboards below and it’s not too late to give your input! 

Between these fragrances, upcoming upgrades to existing products, and entirely new innovations on the way, the next 6 months are going to be our most exciting (and best-smelling) yet.

Plus... we are also turning 2 Years Old in under 30 days time. So prepare to PARTY! 🤭🎂🧁