16 June 2026
Was this lady being too honest? 🫣🤪😂🫶
We showed our new packaging, thinking it was great, and a customer commented saying that she didn’t like it 😮
But really, that comment was exactly what we needed! Because honestly, we didn’t like it either 😅😂
We are trying to do something different in laundry, to reinvent an entire industry. Â
And the way that we designed that first packaging was actually to satisfy the way retail is currently done! But it just doesn’t nail what we are trying to do.
So, thank you!  🫶
We are sending you a free stain pen for giving us the push we needed,  and we’ve gone back to the drawing board 😂
Here’s a few shots of what we’re working on! I’ve labelled them A, B, and C so let us know which one you prefer, and we’ll make it happen!!




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874 comments
Susie Lawrence
B with the side tab of C
Lailah
A 💜
Glenda Esler
I think B speaks for itself in presentation 😊
Elizabeth Mason
The pen itself is beautiful, (as well as a stroke of magic!) and I think A & B highlight it more .
Rob Walrond
Current outer packaging, but not a fan of the pink inner refill. I know you’re all girls, but come on. Pink for ladies in this day and age?! How about something gender neutral? Like white or pale yellow?
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