20 May 2023
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We need your vote!All of our products are dye-free so the colours can differ depending on the fragrance ingredients. Dyes in laundry products are used to give the perception of powerful performance, but they don’t actually do anything. Not using them means we can invest more into beautiful fragrances, and more powerful planet friendly cleaning chemicals.
We’ve had a comment on the red colour of the Bahama Vibes shampoo, which is caused by one of the mid notes in the fragrance - rose.
What do you think we should do? Stick with the current formula and keeping it red, or reformulate the fragrance to take the rose out, making it more of a golden colour liquid.
Watch the video below and let us know what you’d prefer. Thanks guys!
53 comments
Hannah Potter
Keep it as it is, don’t change it.
I don’t see why the colour of the liquid even matters to anyone and taking the rose out would change the scent x
Samantha Coleman
Keep it the same.
The rose has been put in there to elevate the scent. If it isn’t discolouring clothing why change?
Stick with the original formula. It’s a really popular scent and it might change it too much and affect sales. Surely people that are bothered by a pinkish tint are in the minority? It’s in a beautifully designed bottle and you see it for all of 30 seconds as you pour. It’s hardly offensive anyway! Boggles my brain a little that something so minor as the tint of a laundry detergent could warrant a complaint, especially when your core brand values are to be as natural and ethical as you can. Keep doing you! We love it.
Gillian
Stick with Rose – it’s only one person thats mentioned it !
Dawn Williams
I love it! It’s my favourite as it is so I think you should keep it the same
Beverley Smith
Take it out.
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