14th February 2025
To get involved in the development conversations, follow our Instagram page!
Comment your dream home fragrance below, whether that’s in a candle or a room spray, and we’ll pick five people to send them to on Monday! 🥰
We are celebrating serving 500,000 customers in total, so we are combining business with pleasure and getting some incredible market research for our future ranges! + as a little token of our appreciation, we’re going to send 5 of you little gifts as well 🥰
It’s been an amazing day. We’ve been looking at everything from packaging, displays, and of course – smelling some incredible fragrances!
Exciting things to come… and good luck to those lucky 5, we’ll announce on our stories Monday!
Ciara 💜
1081 comments
Diane
My absolute favourite is Jo Malone’s Lime, Basil and Mandarin in candle, diffuser or spray. It’s just gorgeous.
Monty
Jo Malone Whiskey & Cedarwood candle would be amazing! My favourite scent is their cypress and grapevine but sadly they don’t do that as a candle.
Ola
I love the scent of red fruits such as raspberries.
Tami Fraser
Duvet Day is my absolute fave.
Zara Khan
Congratulations guys on your achievements and the beautiful fragrances that you already have in your products! The oud one is amazing and such a staple in my laundry routine along with Odyssey as it leaves my husbands clothing smelling like cologne so it just heightens the smell when he wears his fragrances on top x
If you’re looking to explore here are my suggestions;
Penhaligons has some amazing scents that you may be able to create! The favourite, Halfeti and Empressa are all amazing x
Empressa is known to be a wedding scent so maybe you could release a scent that’s made for newly weds and people in new homes the same way you have seasonal options!
Maybe something gourmand and smelling edible would be great; wood wick have some amazing candles like cafe sweets and vanilla bean.
Or something that’s like Commodity milk; has a marshmallowy smell which is to die for!
Something fresh for spring and summer;
Like bath and body works waikiki beach coconut or Thailand sweet kiwi and grapefruit.
Or something for new mums who are nesting or that is baby friendly; delicate powdery or fresh towels
These are just a few of my ideas but I’m sure whatever route you choose to go down will be great and I wish you all the best and many more successes to come!
Much love
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