What do you think of these fragrance concepts?

What do you think of these fragrance concepts?

12 December 2023 

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 Hey guys, it’s Ciara!

I’m beginning to design new and amazing fragrances for 2024 and would love your feedback on the initial concept work!

We started this brand to bring something entirely new to the laundry industry. Some of these concepts and names are a little out there, but you know we love hearing what you think and getting your feedback before we develop them further. So if any of the concepts below are a huge no, or a huge yes, please comment below or on our social post.

Also, if there's anything that you think we absolutely NEED which we don’t have, please let us know too. Thanks to everyone for their constant feedback and involvement; we love developing this brand with you!

 

248 comments

Sue Lynskey

Sue Lynskey

Hi, I love the fragrance you have described for Farmer’s Market, however I really dislike the name. Farmer’s Market brings to mind dirty potatoes covered in soil and that horrible earthy smell. It also makes me think of grubby fingernails (I’m sorry, I have no idea why). Another point you may want to reconsider is ‘English Countryside’ I think you could, unwittingly, alienate the other countries of the British Isles. I would buy the product from the description of the fragrance though.

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Jenny Bee

Jenny Bee

Forbidden Fruit sounds delicious – love the idea of a crisp apple scented laundry liquid. The peach scented liquid also sounds fab- yum! It sounds fresh and gorgeous.
I can also see Spa Day and Comfort Blanket working really well for my family’s laundry needs.
I’m not sure about the cocoa butter one- maybe a bit too sweet for my taste. I’m in two minds about the Farmers’ Market as well; I like the idea of a patchouli note, but maybe not so much the rose and white flowers. Rose scents can be so tricky, especially if very sweet.

Leonie Jane Smith

Leonie Jane Smith

Take me back, spa day and comfort blanket sound dreamy ♥️

hayley matthews

hayley matthews

Coooommmmfffffffffoooooooorrrrrttttt Blanket!!!!!!! Sounds amazing!!!!!!! And spa day too!

Denise Cutler

Denise Cutler

Exciting, can’t wait to try new a fragrance, I love how I can smell the fragrance on my clothes all day from your existing range x

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