Last month we showed you some new ideas regarding the expansion of our fabric care range! We introduced you to our two brand new product ideas: a Whitening Powder (Blanc Slate) and a Darkening Powder (Back to Black). Your response was AMAZING, so we've decided to move full steam with product development! 🥳
But... we're stuck on something important...the name for the Whitening Powder!
Half of the team LOVES the name Blanc Slate, but they other half thinks it sounds more like a stain remover than a Whitening powder. We're drawing a Blanc! 😉
So what do you think? Should we stick with Blanc Slate, or do you have an even better name in mind? Let us know what you think! We'd love to hear from you.💜
1027 comments
Gordon Marshall
Dispersion.
White light is invisible, and made up of all the colours of the electromagnetic spectrum. When white light is passed through a glass prism it splits into its spectrum of colours (in order violet, indigo, blue, green, yellow, orange and red) and this process of white light splitting into its constituent colours is termed as dispersion. Colourful, yet invisible… stains gone.
Lisa Colbeck
00 white
Lisa Colbeck
Never dull
Hamida
Blanc state is a beautiful name and a nice wording for what it represents.
Angelina blackman
Glamour white
White on time
Whiter than white
1 shade of white
White for me
Polar white
Pearly whites
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