Last month we showed you some new ideas regarding the expansion of our fabric care range! We introduced you to our two brand new product ideas: a Whitening Powder (Blanc Slate) and a Darkening Powder (Back to Black). Your response was AMAZING, so we've decided to move full steam with product development! 🥳
But... we're stuck on something important...the name for the Whitening Powder!
Half of the team LOVES the name Blanc Slate, but they other half thinks it sounds more like a stain remover than a Whitening powder. We're drawing a Blanc! 😉
So what do you think? Should we stick with Blanc Slate, or do you have an even better name in mind? Let us know what you think! We'd love to hear from you.💜
1027 comments
Charlotte Dawson
Well, keep it simple.. Bright White, and Back to Black.
It’s simple, self explanatory and the fact it says white means there is no confusion over it being a stain remover.
Amy Melville
Whiter Days
Joanne Lord
Light 2 bright
Kate
Hmmmm… why won’t you try blanche? Just blanche as the main idea of the product
Jasmine Ajilo
Navajo forever or Navajo 4 ever
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