Last month we showed you some new ideas regarding the expansion of our fabric care range! We introduced you to our two brand new product ideas: a Whitening Powder (Blanc Slate) and a Darkening Powder (Back to Black). Your response was AMAZING, so we've decided to move full steam with product development! 🥳
But... we're stuck on something important...the name for the Whitening Powder!
Half of the team LOVES the name Blanc Slate, but they other half thinks it sounds more like a stain remover than a Whitening powder. We're drawing a Blanc! 😉
So what do you think? Should we stick with Blanc Slate, or do you have an even better name in mind? Let us know what you think! We'd love to hear from you.💜

1027 comments
Claire mcguire
Every little things gonna be all white or.. all whitey then
Alison Butchers
Wonderfully white or wonderful whitener
Laura
The immature side of me is suggesting Blanc-etty Blanc (horrible)
Blanc slate doesn’t quite hit it, how about:
Brighten Up
Blanc Space (TayTay inspired)
Oh you’re so Blanc (play on Sauvignon)
Witness the Brightness
Brighter Days
Sabih
Brighter days ahead (pairs nice with back to black)
Fiona Woodrow
Back to Blanc
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