Last month we showed you some new ideas regarding the expansion of our fabric care range! We introduced you to our two brand new product ideas: a Whitening Powder (Blanc Slate) and a Darkening Powder (Back to Black). Your response was AMAZING, so we've decided to move full steam with product development! 🥳
But... we're stuck on something important...the name for the Whitening Powder!
Half of the team LOVES the name Blanc Slate, but they other half thinks it sounds more like a stain remover than a Whitening powder. We're drawing a Blanc! 😉
So what do you think? Should we stick with Blanc Slate, or do you have an even better name in mind? Let us know what you think! We'd love to hear from you.💜

1027 comments
Ffion Ryall
White this way goes well with back to black? 🤍🖤
Teri
Whiter than White
Salima
White as Snow
Shine n Bright
Roxanne Simmonds
I do like Blanc Slate but do get how that might sound like a stain remover. Maybe something simple like Bright White
Ellenor Smith
Right to white
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