Hey guys it’s Ciara 👋!! We’d love your input on these new packaging concepts.
The first ever packaging samples of our white and darks powder just arrived in the office!! 🥳 Our mission is to make every wash load something to look forward to, so as well as creating amazing fragrances with you, we also want to create a whole eco system of products that turns the biggest household chore into a ritual! As if it were a beauty routine 💜
These will be game-changers for stop your darks from fading, and whites from greying.
They’ll be an amazing addition to your laundry routine alongside High Maintenance - our all-colour stain remover! But we’d love your input on these questions to develop them further;
1. Back to Black box - black on black, or silver on black?
2. Tagline idea for Blanc Slate or Back to Black?
3. Should we change High Maintenance to holographic/multi-coloured print to show “all-colour” stain remover
We’d love to hear your opinion on how the packaging should look! We’re creating the formula for the powders so we’ll do some free testers for you guys to sample in the new year 🥰.. especially excited about the Darks powder!!! 🥳
266 comments
khalida Hussain
Xxx
Haneefah Earnshaw
1. Black and silver easier to read
2. Black on black very chic
2. Holographic better than coloured
Natalie Burbage
1. Silver in black.
2. Stop the fade.
Fifty shades of black.
3. Definitely holographic/colour.
Ewelina
Definitely with silver it’s really elegant,and for older people to see what they have😜
Back to black
Holographic
Sharon Inglis
Definitely silver on black, the black is not readable. Holographic, if it costs more to produce I wouldn’t bother, if it’s the same price, it looks nice. Tag lines, there was an advert, re record not fade away, maybe a play on that?
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