Hey, it's Ciara - the founder of Tallow + Ash!
Just 24 months ago, we started our family business, making beautifully scented laundry products.
And just one month in… I found out I was pregnant with Aria.
As the months went by, I found myself doing something every parent will relate to - washing baby grows, tiny socks, teddies, bedding, muslins… all of it.
And even though everything we made was non-bio and safe to use…
None of the fragrances felt right.
I wanted something that felt like her. Something I could smell years from now and instantly remember these early days.
So… we made one.
We created a product I wish existed when she was born. A scent that captures the most emotional, nostalgic smell in the world: that newborn baby smell. You only get it for a few weeks - that warm, powdery, soft-skin scent. But now… we’ve bottled it.
This is Little Miracle.
We’ve been developing it for 18 months - testing, tweaking, starting again - to get it exactly right. It’s non-bio, gentle enough for newborns and it smells like pure magic.
Think: baby powder, soft skin, freshly washed blankets, with notes of jasmine, rose, violet, vanilla and the tiniest touch of amber and musk.
If you’ve ever held a newborn and wished you could bottle that moment - this is it.
And judging by all the comments from other parents yesterday - I know I’m not the only one who felt that way!
So whether you’re preparing for your baby’s arrival, or just want something that brings back those early memories…
1,000 Little Miracle Limited Edition bottles launch this Thursday 6pm!
58 comments
Tracy
It’s out of stock I keep trying but it won’t let me get one, so want to try this scent. Don’t tell the other half though he says I have too many already 😂 silly man you can never have too many
Gail M
Received it today and did two washes one after the other – my house smells amazing after drying my bedding on my pulley! Lovely gentle, fresh fragrance but made strong enough to leave a lingering scent after drying. Looking forward to sleeping in my newly changed bed tonight 🤍
Gail M
Well I gave in and ordered mine last night, despite my baby being 21! Can’t wait for it to arrive 🤍
Victoria Cundall
This is the best smell yet. It is incredible 😲
Clean, soft, fresh, new born babies in a bottle 👌🏼👌🏼👌🏼
Can we get this in refills ASAP? 🙏🏼🙏🏼
chloe manley
The absolute best! 😍😍😍
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